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#CRM in an ever evolving #mobile world

by Employee on ‎04-18-2014 04:15 PM

Screen Shot 2014-04-18 at 9.08.05 AM.pngThe days of your grandpa's CRM are dead. Some of you may find that sad, some of you thankful. The one thing that most everyone can agree on, though, is the only constant in the CRM world, is change. With the exploding growth of mobile devices, certain expectations are becoming the norm with end consumers. People expect to be able to check their bank balance, make a hotel reservation, or get directions to remote locations across the country. These mobile expectations don’t stop in the CRM world, in fact they would arguably increase due to the risk involved.
Imagine waking up at 5 am to make an early flight for your big presentation you’ve been preparing for months. You pull up to their office and check your mobile device to see the notes from your last call to ensure you don’t forget anything. After you knock out your presentation you get back in your car you pull up the account on your mobile device to take notes and lock down the next steps and expectations. As you pull away at a red light you notice an email come through from one of your biggest clients saying they never received their last shipments. You simply open a new ticket and assign it to your customer care rep all before the light turns green.
This freedom is the power that a true mobile CRM like Saleslogix can offer.
Don’t believe me? Ask your grandpa.

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