Recently, I have been amazed at the amount of stories you hear about this company or that company helping out customers in certain areas due to disasters or job losses, other companies sponsoring events or community activities, and brands exploding with growth due to social media and other marketing outlets. Nowadays expanding/growing brand awareness is so important and doing it in "non-traditional" ways is key. It has become exciting to follow businesses in their new journeys toward recapturing growth and presence (I know it may be odd to find that interesting...but what can I say...I do)!
So, now what is the point of talking about this...SalesLogix and ACT! have joined in! We are sponsoring a local golf tournament, the Fry's.com Open, on October 23rd. While at the tournament, we are hosting an exclusive invitation only customer event for senior executives and vice presidents, in an effort to showcase what industry leaders are using for sales automation. Our newest ACT! 2010 and Sage SalesLogix v7.5 Web products will be highlighted.
We are very excited to gain exposure in the local community and grow awareness through this sponsorship.